Create internal ticket tools for one organisation
Bring the right context into Zendesk so agents can act without hunting through other tools.
Private applications
Private Zendesk apps
Purpose-built Zendesk functionality installed for your organisation.
In plain English
What does private zendesk apps mean?
A private Zendesk app is made for one organisation and installed directly in its Zendesk account. It is a good fit when your workflow is specific to your team, uses internal data or simply would not make sense as a public Marketplace product.
Where it helps
Built around the way your team works.
Use account-specific fields, roles and workflows
Keep the useful controls close to the ticket and make each action clear before it runs.
Keep proprietary processes out of a public product
Fit the solution to your process instead of forcing the team around a generic app.
Iterate without supporting unrelated customers
Test the idea with a small working version before you commit to the full build.
What you get
From a rough idea to something your team can use.
We start with the real workflow, not a long technical wish list. A small prototype often gives everyone something concrete to react to before the full build begins.
- 01
Private app design and build
We start by watching the real workflow and agreeing what a useful first version should solve.
- 02
Account-aware settings and permissions
You can review the experience early, while changes are still quick and inexpensive.
- 03
Packaging and installation support
The build includes the connections, permissions and safeguards the workflow needs.
- 04
Maintenance plan and version notes
We test the awkward cases, help with launch and leave you with clear documentation.
Hands-on experience
Made by people who build for support teams.
Otisa builds custom Zendesk software and its own Zendesk products, including Promise. That means the advice comes from designing, shipping and looking after real software.
Explore Promise →The right tools for the job
We use Zendesk Apps Framework, APIs, JavaScript, TypeScript, React, databases and automation services where they genuinely help—not just because they are available.
Good to know
A few things teams usually ask.
What Zendesk plan is required for private apps?
It depends on where the app runs and which Zendesk features it uses. We check your current plan before scoping the build, so there are no surprises later.
Is a private app visible in the Marketplace?
No. A private app is packaged for your Zendesk account and is not published in the public Marketplace.
Can it later become a public app?
Sometimes. The core idea can carry over, but a public app needs broader settings, onboarding, documentation, support and Marketplace review.
Start with the problem
What do you wish Zendesk could do?
Show us the repeated task, missing connection or awkward workaround. You do not need a technical brief.
Talk through your idea →